This is actually the second area of the article about link building and backlink checking tools, make sure to check the first one called "Link Building Tips and Tools Part One: Directories & Article Marketing" ;.Without further ado let's get right to the meat of the hyperlink building advice.
Forum commenting
There are plenty of forums on the net, where you could not merely speak out the mind and share your ideas, but also drop some links leading to your website. Most forums enable you to add a dofollow link in your signature and choose your anchor text which will be displayed below each of your posts there.
But be careful. Make sure that you speak to the level of the threads' topics. Don't just drop in spamming with the posts about your product, otherwise you are running a danger of being banned and all of your optimization efforts on this field is likely to be in vain.
Social bookmarking
Social bookmarking websites are one of the very most trusted tools for link building. They could make considerable contribution into SEO and gear up your company on-line.
Prior to the advent of social bookmarking sites saving the approaches to favorite web stuff looked like that: users had to click the bookmark icon within their browser and save the link. This is known as offline bookmarking. But now with the web bookmarking they can do much more. Social bookmarking sites let store, tag and share one's favorite links. Now users can access to the set of their favorite sites from anyplace where you could find internet connection, they can arrange their favorite links, split them into categories and moreover they can share those links with friends, colleagues or perhaps a random guy, who hits their account.
Social bookmarking sites may be used for SEO purposes in two ways. First, search engines crawlers love links via there, since these sites are treated as credible link sources. That adds up to the level of credibility to your site and lets it gradually progress browsing results. Second, social bookmarking puts the notion of favoring and promoting website content on steroids. People, who have accounts on social bookmarking sites may interact with your content: rate it up, comment onto it, repost, crosspost it within their blogs, which eventually causes it to be go viral. All that works like a chain reaction that eventually ends up in your website's higher rankings.
In a phrase, social bookmarking sites make the cream of the cyberspace rise to the top.
Top 10 of social bookmarking sites are: Digg, Propeller, StumbleUpon, Reddit, Newsvine.com, Delicious, Fark, Blinklist, Clipmarks, Showtwire, etc.
Link baiting
The thought of link baiting is self-explanatory. This term has been coined in SEO sphere and basically it's about creating some appealing content that is aimed at generating links leading to your website. With the increasing popularity of social bookmarking sites and blog platforms this content can easily go viral, bringing more visitors and traffic to your site.
Some webmasters and bloggers describe link baiting as among the methods of link building, another claim that it's an all natural outcome of creating compelling website content. But indeed link baiting is really a wide-ranging notion that features a good number of practices, such as for example writing mind-blogging, sensational and even raising controversy posts, conducing awards, organizing on-line competitions and lots more.
So, is you stretch up the resources of your imagination and shape outstanding content you are able to garner a lot of good quality links, your website can gain more popularity and automatically excel when it comes to rankings.
Link exchange
Link exchange can augment your on-line popularity to the heights and boost you website's traffic. Exchanging your links with other sites you should take into consideration these points. First of all links from different site have different SEO value. For example links from sites with an increased PR (Google's standard determining the grade of a website) are much more valuable for SEO. Another key point is relevancy. When you have an internet site about organizing wedding ceremonies and get a link from some funeral agency's website it's not going to work through well for the SEO.
Also mind that reciprocal links have practically no effect on SEO. Search engine spiders tend to disregard the links which are obtained in quid-pro-quo way. That's why you've to produce more complicated schemes of link exchange, such as for example three-, four-way links, link-rings etc.
When you get your links you can't but keep a hawk eye on them. You need to run constant checks to control whether your links stay set up and your link partners don't cheat you. And in the end keep in mind that SEO job is never done, what concerns link building. You can't relax and rest on laurels since it is a continuous process and demands your constant attention. A great backlink checker- a keystone to on-line success.
As you see, link building is fairly long and painstaking process. That's why you can't do without good SEO software.
A backlink checker can be an indispensable leg-up in website optimization. It can benefit you tackle the challenges which could you could face when doing link building. An innovative backlink checker sniffs out the premium quality link sources, does the investigation of your personal backlink profile or X-rays the links of your on-line competitors, checks if the links leading to your website stay set up and many more. It's a must-have SEO tool which will assist you in your quest for links and finally donate to your website's high ranking.
There are plenty of free and paid backlink checkers out there. Among probably the most widely used in SEO are Yahoo! Site Explorer, Backlink Watch and SEO PowerSuite.
Yahoo! Site Explorer may be the grandpa of most backlink checkers that's ever existed. It is free and easy in use. All you need to do is enter the URL of your website and it generates the set of sites lined to yours. But maybe because of its advanced age it can't handle some tough link checking tasks properly. Sometimes it shows the incorrect count of backlinks and it enables you to check only 1,000 of them per domain, irrespective of how many links your website actually has.More info
Backlink Watch is another on-line SEO tool that enables you to check what sites url to your webpage. Basically it works like Yahoo! Site Explorer: you are to enter your website's URL and run the app. Besides the data about links to your site it gives you some valuable analytical data including the anchor text of the backlinks, the title of linking pages, if the links are dofollow or nofollow etc. But don't expect that Backlink Watch work wonders and give you a complete set of backlinks. It shares the exact same database with Yahoo! Site Explorer, that's why the results is likely to be practically the same.
In the event that you exercise a serious approach to link building you'll need a solid backlink checker. One of them is SEO SpyGlass. It's the only backlink checker that's bypassed 1,000 links limit and reached the record amount of links found per site - 50, 000. Besides SEO SpyGlass evaluates each link in accordance with 26 criteria, such as for example Google Page rank, Alexa Rank, the number of links that can come from Yahoo! or DMOZ directories, exact anchor texts and URLs of every link, domain age, exact link value and dozens more.